BĂLTESCU Codruța Adina

Professor 
Department of Marketing, Tourism-Services and International Affairs
Faculty of Economic Sciences and Business Administration

Contact:

1, Colina Universității, Brașov, Romaniaia
Building A, Room A.1.1
Phone/Fax: + 40 268 419304
E-mail: codruta.baltescu@unitbv.ro

Research interests:

  • tourism marketing
  • tourism and hospitality
  • sustainability marketing

 

Publications (selection):

  • Brătucu, G, Băltescu, C.A., Neacșu, A.N., Boșcor, D., Țierean, O.M., Madar, A. (2017). Approaching the Sustainable Development Practices in Mountain Tourism in the Romanian Carpathians. Sustainability, 9(11), pp. 2051 - 2070, doi:10.3390/su9112051
  • Brătucu, G., Palade (Zamfirache), A., Madar, A., Neacșu, N.A., Boșcor, D., Băltescu, C.A. (2017). Competition on the University Educational Services Market in Romania and the Protection of Students Rights and Interests. Amfiteatru Economic, 19(45), pp. 414-431
  • Brătucu, G., Madar, A., Boșcor, D., Băltescu, C.A., Neacșu, N.A. (2016). Road Safety Education in the Context of the Sustainable Development of Society: The Romanian Case. Sustainability, 8(3), pp. 278-290, doi: 10.3390/su8030278
  • Băltescu, C.A., Neacșu, N.A. (2012). Turismul de evenimente – management şi marketing. Brașov: Editura Universității Transilvania din Braşov
  • Băltescu, C.A. (2010). Strategii de marketing în turismul montan românesc. Brașov: Editura Universității Transilvania din Braşov.